** Disclosure: Some of the links in this post are “affiliate links.”  This means if you click on the link and purchase the item, I will receive an affiliate commission, at no cost to you!  All opinions are mine alone.

The Importance of Keyword Research when Writing Articles Online

The purpose of the internet is to educate, and by sticking to the objective of the internet, you will be in a prime spot to make money online.  This guide will give you more information on how to make money writing articles online.

If you can either write articles or have the promotion and marketing knowledge to publish articles that others write, becoming an affiliate for several companies may be a great way for you to generate a good income right from your home. You can do this by receiving part of the revenue from sales that the company gets from people who “click through” from your website via the company’s links that are placed on your pages.

If you focus on providing your readers with value, they will be inclined to read your articles and click on links you embed in your article.  Say for example you are writing a review about a blender.  If someone reads your article and enjoys the review you are giving, they might click on the link and buy the product.  Say the product costs $30, and the affiliate company is offering 40% commission, you get $12 for each product that is sold.  The beauty of this approach is that you don’t even need to hold inventory for those items.

To get your article in front of eyes, you will need to generate traffic.  You can do this in many ways.  One way is to get ranked on the front page of Google for a particular keyword.  Due to the high competition on the internet, it will be extremely beneficial to rank for keywords that don’t have too much competition.

This process is called identifying the “low hanging fruit” and to determine what keywords are considered “low hanging fruit” you will need a keyword research tool.   One I would recommend, and personally, use is called Jaaxy.  As shown in the screenshot below, you can determine exactly which keywords are worth considering and writing about and which ones are worth leaving alone.  The last thing you want is to write a well-crafted article, only to discover that there is no way that you will rank well for that article.

Using the blender example, we can do a basic search on Jaaxy for “blender.”  As seen below, trying to rank for “blender” will be a bit of a challenge.

jaaxy1

The traffic for blender looks excellent, and QSR is under a 100 which indicates the number of competing websites. SEO is a scale from 1-100 and therefore the higher the score, the better your chance of ranking on the first page of Google.  The KQI is yellow, which is ok, but not great.  SEO is 79, which is relatively high, but not as high as the 95 of “back basics blenders.”

Your chances of ranking are higher if you look at “back basics blenders.”  Traffic is much lower, but your chances of being ranked on page 1 of Google is very good, thus the probability of capturing all the traffic that searches for those keywords are much higher.  When searching for “back basics blenders” on Google, you see that it is referring to back to basic blenders.

jaaxy2

Using the exact words Back to Basics Blenders indicates that there is a high chance that you will rank on the first page of Google.

jaaxy3

Whether you want to make money from writing blender reviews or anything for that matter, using a keyword research tool can make the difference between failing and succeeding.

Have you started to capitilize on the power of blogging?  If so, leave a comment and let us know about your experience.